Saturday, September 18, 2010

How to get their sites listed at the top?

How to get their sites listed at the top?

Bing's release has left online marketers wondering as to how to get
their sites listed at the top.
Even every known the fact that till date Google is the most
effective search engine but Bing is seems to look like a tough
competitor for Google. So each one is interactive advertising
industry is well aware with the fact that Bing is going to be one
of the important factor in their campaign in the near future. I
have created a list of some the point which may be effective while
you are looking for ranking and traffic from Bing. The idea is to
get noticed on Bing!

1. Bing places a lot of importance on the domain age. In case your
domain is relatively new, consider getting an older domain as it
makes for a higher rank. Bing takes into account the numbers of
years ago the domain was registered. Therefore if one wants their
site to appear in the top searches of Bing try and buy older

2. Titles play a significant role for Bing. To ensure that you
reach the top searches in Bing, one must make use of the best
keywords while creating title tags. It is also essential to
maintain a connection between the title and its description.

3. For Google, the amount of text doesn't matter, however, while
optimizing on Bing, one needs to consider the quantity of text
being uploaded on the site. A text that has a minimum of 300 words
or more is likely to be considered more by Bing. Therefore, while
doing SEO for your site on Bing, make sure you add significant
amount of text to your site so that Bing becomes aware of it.

4. Outbound links work for Bing as opposed to Google. Make use of
as many outbound links you can as for the time being, Bing approves
of them.

5. With Google, backlinks pointing to your site might not have
proved very helpful to enhance your site's page ranking, however,
with Bing, more the number of backlinks for your site, the better
it is. All the backlinks coming from relevant sites are counted by
Bing and thus your site's ranking gets only better.

6. A sitemap may seem unnecessary but it has a pivotal role to play
during indexing. Make use of a sitemap for better indexing and also
easy navigation.

7. Ensure that your URL is fixed and simple. It is difficult to
index complex URL's as link destinations. Also the URLs that change
often are hard to index and also not easy for people to remember.
Therefore, if you make use of a URL which is static, it will help
your site a great deal with Bing.

8. Make sure that your site is submitted on and your site map on

9. MSNBot must be allowed to crawl your site. Therefore keep a
check that MSNBot is not on the list of prohibited web crawlers.
Also, you must make use of a Robots.txt file or tags to manage
MSNBot and other web crawlers indexing your site.

10. The content on your site must match the keywords you use.
Quantity of the content matters however quality matters too
therefore you must use relevant content that compliments with the
right usage of keyword.

Tyler Pratt writes about Marketing in his FREE 50 part
courses on Marketing. You can sign up for his free
Marketing Free Courses and get additional information
at his website:

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